Social Branding: Giving Customers the Ice Cream They Like
For any time-strapped, “I’m-responsible-for-all” marketer caught in the daily grind of juggling multiple campaigns, events, copy deadlines, art proofs and urgent emails, social marketing is often a...
View ArticleReal Magnet’s iPhone Tracking App Compatible with iOS 7
Apple has just announced a launch date for iOS 7 for iPhones, and now you can use iOS 5, 6 or 7 to synch up with your Real Magnet email messages using our new iPhone tracking app. View a list of your...
View ArticleHow To Be as Good at Social as You Are at Email
Over the past couple of years, Social has joined Email to become the channels of choice in marketing communications. I’m not surprised by the social’s popularity in marketing departments. Like email,...
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The Union of Email and Social
Email and social messaging are powerful communication channels. They’re also highly complementary and when coordinated and deployed strategically the impact can be dramatic. One of the main...
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Social Magnet Now Integrates with Linkedin
Linkedin is now available to Social Magnet users! The integration provides complete group management and statistics for all your Linkedin groups. Group Management Choose which groups to import into...
View Article5 Ways to Grow Your Email List Using Social and Mobile
I’ve long been a proponent of what I call Email in the Marketing Mix (in this blog from 2009 I admit to being obsessed by the concept). Email is an extremely powerful channel, but is impact is...
View ArticleThe Email Week That Was, 1-18-13
Here is a quick summary of some of the more important and/or interesting news stories on email marketing to cross the transom this week: We totally know what big data is. Just ask us. (via Marketing...
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Ride to RMUG with $20 off Your First UBER Ride
We’re excited to be partnering with UBER to get you around Real Magnet User Group Conference events in style! We’ve been so impressed with the service, we’ve teamed up to provide attendees who are new...
View ArticleHow to Fix Most Digital Marketing Pitfalls
“More than a decade into the social era, most companies still don’t fully get it. That’s a competitive advantage for you, if you’re willing to immerse yourself in the unique possibilities online...
View ArticleGet The Most Out of Social Media Marketing
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